Search Engine Optimization

McDarmont Web Design is now offering a Search Engine Optimization(SEO) package. Search Engine Optimization is basically all the different techniques and methods one can go about doing on a website to optimize it to get the best search engine positioning. Meaning, when someone goes on Google or Yahoo to search for a topic they are interested in these different practices you can go about doing determine where your site will appear in the results.

So if someone wanted to search “web design Danville, VA” the search engines will pick up on the sites that are better optimized and display them first.Being displayed in the top 20-30 results is extremely important when it comes to getting your site recognized and potentially attracting new clients/customers.

To see an example of how search engine optimization works try going to Google or Yahoo and searching “web design Danville, va” and you should see that McDarmont Web Design is at the top of both of those search results.

• updating your site with the major search engines and directories
• providing a site map that is registered with  search engines
• Alt Tag keyword optimization, Meta Tag content and keyword optimization, and page title tag optimization
• Business Registration on Google, Yahoo and GoDaddy
• Reciprocal Linking (getting people to link to your site on their site in return for a link to their site)
• Google Adwords and Adsense setup and monitoring
• And most importantly keyword monitoring for your company and your competitors

The most important part about SEO is keeping your site constantly updated so the search engine will have to check your site which in turn makes them more aware of your site.  McDarmont Web Design will go into your site on a monthly basis and change the keywords on your site based on what people are searching for in fields related to your business and what keywords your competitors are using.

As you can probably tell this is not a one –time deal. To achieve the optimum search engine position a site needs to be monitored and updated on a monthly basis. This will in turn allow for more people to find your site which means more business for you!